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The Sneaker Boom - Season 1
Description
Amid the NBA's explosive rise in the '90s, a group of advertisers gamble millions on unproven rookies, transforming basketball sneakers from niche sportswear into a global fashion phenomenon and sparking a multi-billion-dollar industry.
Amid the NBA's explosive rise in the '90s, a group of advertisers gamble millions on unproven rookies, transforming basketball sneakers from niche sportswear into a global fashion phenomenon and sparking a multi-billion-dollar industry.
Actors:
Grant Hill, Larry Johnson, Allen Iverson
Genre:
Documentary
Director:
Sean Menard
Country:
Canada
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